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A link wheel is a black hat SEO technique where you – as a business owner – create several sites and link them to each other in a round-robin fashion. They are purposefully and solely built to manipulate the rankings of a website, which is – pretty much – the textbook definition of Black Hat SEO.
Most businesses who create a link wheel are creating multiple websites, then adding the relevant links to the website they are trying to rank for – that way they increase the impact of their respective websites’ links.
Businesses collaborate with Gigde, a premier link wheel SEO, to create and distribute excellent content that will attract and retain customers. Producing quality content that resonates with specific target markets is very satisfying for the talented writers, editors, and marketers on the Gigde team.
With a link wheel, you have given up a lot of link juice that other websites could have used for ranking. There is no logical reason for doing a link wheel if you are trying to rank higher on Google – just keep it simple.